Terms of Service

These Terms of Service set out the rules for using the DecisionPulse AI website and any services we describe here. By accessing this site you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the site. We may update these Terms from time to time. Continued use means you accept the changes.

Legal documents and a gavel representing terms

1. Who We Are

DecisionPulse AI Ltd is registered in the United Kingdom. Address: 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom. Phone: +44 20 4525 9820. Email: [email protected]. References to we, our, or us mean DecisionPulse AI Ltd. References to you or your mean the person or organisation that uses our website or services.

2. Using This Website

This site provides information about our services and practical insights on AI and decision-making speed. Content is for general information only and does not constitute professional, financial, or legal advice. You remain responsible for how you use any information. We try to keep content accurate and up to date, but we do not guarantee completeness or that the site will be available without interruption.

3. Acceptable Use

You agree not to misuse the site. Prohibited actions include: breaking the law, infringing intellectual property, introducing malware, attempting to gain unauthorised access, scraping content without consent, or using the site to send spam or unlawful communications. You must not do anything that could damage, disable, or impair the site or interfere with another person’s use.

4. Accounts and Communications

If you contact us, you agree to provide accurate information. We may communicate with you by email or phone to respond to your request or share service updates that relate to your enquiry. You can opt out of non-essential messages at any time. You are responsible for safeguarding any access tokens or credentials we issue for demos or pilots.

5. Intellectual Property

This website, its design, text, graphics, and logos are owned by or licensed to DecisionPulse AI Ltd and are protected by applicable laws. You may view and print pages for your internal use. You must not copy, republish, or create derivative works without our prior written permission, except where permitted by law for fair dealing or quotation with attribution.

6. Third Party Services

We may link to or reference third party tools or resources. We do not control and are not responsible for third party content or practices. Your use of third party services is at your own risk and may be subject to separate terms.

7. Data Protection and Cookies

We handle personal data according to our Privacy Policy. The site uses essential cookies and optional analytics that you can manage through our cookie panel. By using the site you acknowledge the practices described in the Privacy Policy.

8. Disclaimers

The site and its content are provided on an as is and as available basis. To the fullest extent permitted by law, we exclude all warranties, express or implied, including non-infringement, merchantability, and fitness for a particular purpose.

9. Limitation of Liability

Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud, or any liability that cannot be excluded by law. Subject to the foregoing, we will not be liable for any indirect, special, incidental, or consequential loss, for loss of profits, revenue, data, or business interruption, or for accuracy of outputs, even if advised of the possibility. Our total liability arising from or in connection with the site will not exceed one hundred pounds sterling.

10. Indemnity

You agree to indemnify and hold DecisionPulse AI Ltd and our directors and employees harmless from any claim, loss, or expense that arises from your breach of these Terms or misuse of the site.

11. Suspension or Termination

We may suspend or end your access to the site if we reasonably believe you have breached these Terms or used the site in a way that could harm others. We may change or withdraw parts of the site at any time.

12. Governing Law

These Terms and any non contractual obligations arising out of or in connection with them are governed by the laws of England and Wales. The courts of England and Wales will have exclusive jurisdiction, except that you and we may seek interim relief in any court of competent jurisdiction.

13. Changes

We may revise these Terms to reflect legal, technical, or business changes. When we post updates, we will change the effective date below. Material updates will be highlighted for a reasonable time. Your continued use of the site after changes take effect means you accept the new Terms.

Effective date:

14. Contact

Questions about these Terms can be sent to [email protected] or by post to DecisionPulse AI Ltd, 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom. Phone: +44 20 4525 9820.